Archive

The Power of Better Retention

Feb 15, 2024

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5 min read

The Power of Better Retention

Unlocking growth by fixing the leaky bucket

Dirk Sahlmer
Dirk Sahlmer
Continuation Funds

Feb 8, 2024

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5 min read

Continuation Funds

VCs embrace PE tactics for quicker returns

Dirk Sahlmer
Dirk Sahlmer
Cost Structure of a B2B SaaS Business

Feb 1, 2024

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3 min read

Cost Structure of a B2B SaaS Business

Bootstrapped vs. VC-backed

Dirk Sahlmer
Dirk Sahlmer
Clearing the (cap) table

Jan 25, 2024

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4 min read

Clearing the (cap) table

Why VC-backed startups should consider recapitalization

Dirk Sahlmer
Dirk Sahlmer
Pieces of SaaS exit cake

Jan 18, 2024

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5 min read

Pieces of SaaS exit cake

Dirk Sahlmer
Dirk Sahlmer
Building a product vs. an organization

Jan 11, 2024

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5 min read

Building a product vs. an organization

And why it's okay if the latter doesn't work out

Dirk Sahlmer
Dirk Sahlmer
Time to hit $1M ARR

Jan 4, 2024

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3 min read

Time to hit $1M ARR

Average vs. Top Performers

Dirk Sahlmer
Dirk Sahlmer
The SaaS Anti VCs

Oct 26, 2023

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4 min read

The SaaS Anti VCs

How the math works for bootstrapper-friendly investors

Dirk Sahlmer
Dirk Sahlmer
SaaS Exit Starter Pack

Oct 10, 2023

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4 min read

SaaS Exit Starter Pack

Minimum viable data set for acquirers

Dirk Sahlmer
Dirk Sahlmer
SaaS Valuation Framework

Sep 28, 2023

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4 min read

SaaS Valuation Framework

Simple Scorecard for SaaS < $5M ARR

Dirk Sahlmer
Dirk Sahlmer
SaaS Funding Napkin 2023

Sep 22, 2023

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4 min read

SaaS Funding Napkin 2023

What trends can be derived from it?

Dirk Sahlmer
Dirk Sahlmer
From PLG to PLS

Aug 30, 2023

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4 min read

From PLG to PLS

How to put a Sales motion on top of PLG

Dirk Sahlmer
Dirk Sahlmer
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About the Author

I'm Dirk Sahlmer, a Tech M&A professional and partner at FE International. I help founders navigate their exits.

Before moving sell-side, I spent 6 years leading deal origination at saas.group as their first full-time employee - sourcing and closing 20 SaaS acquisitions in the $1-10M ARR range that helped grow the portfolio from $2M to $100M ARR. I've sat on both sides of the table, talked to hundreds of founders and review SaaS companies every week.

I write this newsletter to share what I'm seeing in the trenches - SaaS metrics, market trends, valuations, and the realities founders need to know.

Reach out via [email protected] if you want to chat about your business, content collaborations, sponsorhips, or anything SaaS!


© 2026 saas.wtf

© 2026 saas.wtf.
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